Boost your sales by 20% in just 35 days with email copy that slaps your lukewarm leads in the face and turns them into red hot buyers 🌶️

Without shelling out thousands on ads, without weekly discounts, and without any actual violence, of course.

  • Got an army of leads but can’t get them to take action, no matter how many discounts you dangle in front of them?

  • Trying everything to stand out in an oversaturated niche but still feel like your leads’ third….hundredth choice?

  • Doing everything ‘right’ when it comes to email marketing, but your sales figures beg to differ?

  • Earning enough but you’re yet to unlock that ‘FinAnCialLy FrEe’ status all the gurus keep yapping about?

I can help.

(Bet you didn’t see that coming)

I’m Ruby, an expert email copywriter
who has helped dozens of clients take their emails from inbox-white-noise → to emails that stand out in a sea of sameness and convert their resident lurkers into buyers.

You’re a business owner - I won’t insult your intelligence by telling you how important email marketing is.

You know it’s one of the most cost-effective ways to increase your sales…You know that it’s one of the only marketing channels that isn’t dictated by the Advertising Gods like Facebook, Instagram or Google…You know it can generate predictable income every month…So why the hell isn’t yours performing as promised?Must be a conspiracy 👀.OR MAYBE…It’s not performing because you don’t know how to do it.And you don’t know how to do it because you aren’t a veteran copywriter (like me).

THE PROOF IN THE PUDDING

$1000s Generated From Email Flows

Campaigns That Hit The Ground Running

SO, WHY ME AND NOT THEM?

Look, I’m not claiming to be the only copywriter in the world that’s pulling in these figures.But trust me when I say there is a very small pool of serious copywriters who genuinely care about your growth. I just happen to be one of them.The other 98% have come straight from a Biz-Opp webinar looking to make a quick buck.(And have ZERO intention to stick around for the long-term.)So whilst you could put your business in the hands of a bro with a $15 Udemy course – if you're really serious about scaling your business, you need someone who's been in the trenches.

NOT SO FAST Now...

I don't work with just anyone.

WE’LL be a good fit if….

  • You’re making at least $80,000 a year

  • You are willing to try an out-of-the-box approach to your email marketing, and you're willing to have your own ideas challenged

  • You’re looking for a partner, not just a contractor—someone who is actually invested in your success, not just looking for a quick payday

  • You’re looking for a copywriter who can bring fresh insights and ideas, not just follow orders

  • You understand that high-quality email marketing is an investment with a hefty return—not just an expense, or a check off your to-do list

I have these requirements for the simple reason that I don't want to waste your time. Or mine.Because if you don't fit this criteria, then you're not actually willing to change
(even if you say you are).And if you're not willing to change, your business isn't ready to grow.

GEt A FREE 20 MINUTE CONSULTATION CALL

Want to know exactly where you're going wrong with your email marketing?Pick a slot and I'll reveal the top 3 things that are hurting your revenue.

Wanna chat?

Email me and let me know what problems you're facing with your email marketing. Be sure to include your website so I can have a snoop.

I write unignorable cold email sequences for agencies to 3X their positive-reply rate, book more calls, and stop burning their expensive leads.

With scroll-stopping subject lines, wonderfully weird scripts, hyper-personalized copy and irresistible offers.

Cold email is the hottest it’s ever been.Take one look at the Lead Gen communities on X or Linkedin, and you’ll be preached to by hundreds of hustlers about their ‘best practices’.All claiming their ‘foolproof’ template
is KILLING it for their client.A template that looks a little something like this:

Truth is, this snooze-worthy email only works if you’re happy to spend thousands of $$$ on leads, or hundreds of hours scraping them yourself.Because that generic template relies purely on VOLUME.If you’re sending a decent offer out to tens of thousands of people per week, one of them is bound to be in the market for your product.It’s the law of averages.But it’s also unsustainable, expensive, and a giant waste of time.

My bulletproof cold email formula

1. Curiosity-Fuelled Subject Line
You’ve got 1 chance to get your lead’s attention, so why are you using the same subject line as every other Tom, Dick, and Harry?
I create scroll-stopping subject lines (which are actually relevant to the email, not cheap clickbait), so you have the best chance of bagging your prospect.2. The Mother Of All Hooks
Hi [first_name] is out. Creativity is in.Gurus will always say that short emails are king… but that’s because their emails are so boring, their prospects can’t wait to get them over with.I craft emails that are interesting from the get-go, so your lead actually wants to hear what you have to say.3. An Offer They Can’t Refuse
No matter how good my email is, if you’ve got a poor offer the campaign is going to flop.
Part of my service is an offer evaluation - I’ll take a look at your current offer and see how we can reframe it to make it IRRESISTIBLE.

4. A Direct, No-Nonsense CTA
If you’ve ever received a cold email, chances are they wanted you to
‘hop on a call’.
And chances are, you thought: ‘why the hell should I?’This is the problem with most sequences. Yes the end goal is to get on a call and close the sale, but the first hurdle is actually getting the lead to reply.That's why my sequences focus on low-resistance CTAs that get the conversation started.5. Hard To Ignore Follow Ups (NOT Spam)
Ever heard "the money is in the follow ups"?
It’s true.But the cash won’t come if those follow ups are:
‘Hey, did you catch my last email?’.I carefully design each follow up in your sequence to complement each other, add more value, and more reasons to reply.It's the reason my leads are actually excited to see the whole sequence, instead of telling me to beat it:

COLD LEADS -> RAVING FANS

WANNA CHAT?

Want to know exactly where you're going wrong with your cold outreach?Pick a slot and I'll tell you what's hurting your reply rate.

GET A FREE AUDIT OF YOUR CURRENT SEQUENCE

Attach your current cold email sequence and
I'll reply with the top reasons your reply rates are sinking.